Cameroon - Nikulipe

Cameroon

Cameroon is a Central African nation bordered by the Atlantic Ocean on its western side with a population of 27.2 million people. The country has two official languages — French and English. Its GDP stands at 45.2 billion USD, growing at a yearly rate of 3.5%. The E-commerce market, totaling 379.9 million USD, is set for further expansion at an annual growth rate of 17.6%.

Regions

Central Africa

Country Facts

Capital Yaoundé
Urban population 58.2%
Population 27.2 M
Median Age 18.7 Yr

Region Central Africa
GDP 45.2 Bn USD
GDP growth 3.5%
Official Language French, English
Currency Central African CFA franc

E-Commerce Facts

E-commerce market revenue 379.7 M USD
E-commerce growth 17.6%

Online shopping habits 88% of Cameroonians above age 15 are regular users of Mobile Money Payments.

People with mobile phone (estimate)

84%
Internet users, joined 2015-2020

52%
E-commerce penetration

22.3%
People with bank account

14.8%
People with credit card

8%

Mobile Money users (14 M)
Total population >15 years

Growth Opportunities

While still behind larger regional markets, Cameroon’s economy is growing at an exponential rate, expected to catch up and potentially surpass other countries in the region. With this expansion, new opportunities are arising for international merchants:

● Internet users in Cameroon more than doubled between 2015 and 2020.

● The UN’s assessment of Africa’s e-marketing index classified Cameroon as the continent’s 10th-largest e-commerce nation. The country’s e-commerce business is already worth over 379 million USD and is projected to rise 17.6% annually.

● 84% Of Cameroon’s population have access to mobile phones. 88% of Cameroonians over the age of 15 frequently use Mobile Money Payment solutions in their day-to-day lives.

Cameroon is already one of the top-performing e-commerce markets in Central Africa, with the potential to become one of the most attractive markets on the entire continent.