Slovenia provides a range of opportunities for international merchants looking to grow their online sales into new areas:
● With regards to payments, Slovenian banks are early adopters of Instant payments. Flik Pay is a solution supported by 9 major Slovenian banks and is a very popular mobile instant payment solution. Wallets, like Croatian based Aircash, are gaining market share with added value service (like in-app solutions for parking or public transport).
● While there are only 2.1 million people in Slovenia, the E-commerce market volume is 2.3 billion USD. With an expected compound annual growth rate of 21.2%, it is expected that the E-commerce market will more than double and reach over 5 billion USD in 2029.
● Digital infrastructure is well developed, with highest levels of internet, bank account and mobile penetration.
Slovenia, while already having an established and active E-commerce sector, is continuing to experience rapid economic growth and should not be overlooked by international merchants.