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Capital Kampala -
Urban population 28% -
Population 51.4 M -
Median age 16.9 Yr
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GDP 51.1 Bn USD -
Official Language Swahili, English -
Currency Ugandan shilling
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E-commerce market revenue 1.9 Bn USD -
E-commerce growth 27.7%
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Online shopping habits Mobile money is used for payments by 81% of Ugandans over 15 years old.
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People with mobile phone (% age 15+)95%
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People with internet access (% age 15+)44.3%
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People with bank account (% age 15+)36.6%
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People with credit card (% age 15+)3.5%
- Mobile Money users (33.3 M)
- Total population >15 years
Many opportunities exist in Uganda for E-commerce businesses planning to boost their market reach and revenue potential. Here are a few relevant examples of factors to consider when choosing Uganda:
● Mobile Money Payment Solutions like Airtel Money are the predominant method of payment with over 33 million regular users 81% of the population older than 15 years.
● The already significant Ugandan E-commerce market of over 1.9 billion USD still has room to grow. In 2029 it is expected that the market will more than double and reach 5 billion USD.
● Over 84% of adult Ugandans have access to mobile phones and increasing investments in internet infrastructure are ensuring a more connected population, ready to embrace E-commerce solutions.
The E-commerce sector in Uganda is expanding quickly. With strategic investments into infrastructure, it has a lot of room to grow in the near future.
